Take
different perceptual positions – e.g.
entrepreneur, strategist, investor, seller –
and describe how the challenge feels like
when you
look at it from different angles.
It is like
marketing a computer to XIX century people.
Communication Tool
When a team is facing a complex problem or a big
challenge, the 'It Feels Like..." exercise
facilitates both internal and external communication. It helps team members
understand each other's
perceptions better, gain a more holistic view of the
challenge to be addressed and thus facilitate
intellectual teamwork and
team creativity.
