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Advanced
Strategic Ideation
Technique: More Productive and Faster
'Garden' and 'Kitchen' are
Divergent and Convergent thinking phases of brainstorming and
intellectual teamwork.
'Garden' and 'Kitchen' thinking
phases were invented initially to boost and speed up team
creativity during
INNOBALL
(Innovation Brainball) entrepreneurial simulation game where
teams must come out with a creative solution within a limited
time frame. |
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Teams playing an INNOBALL (Innovation Brainball) entrepreneurial simulation game are advised to split the ideation process into two phases:
① independent ideation (‘Garden’), and
② integration of ideas (‘Kitchen’)
to achieve greater results under time pressure |
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‘Garden’ – the Independent Ideation Phase
The intellectual teamwork starts from the independent ideation
phase in order to cultivate diverse thoughts, ideas and
solutions. When the enemy creates a challenging problem,
understand the problem as well as the opportunities it brings
along, then set your team free to independently cultivate
divergent thinking. Ideas from others should be hidden to avoid
groupthink.
During the independent ideation phase team members look at the
same situation from different points of view and come out with a
variety of solutions. Independent ideation helps also manage
individual competitiveness so that is doesn’t create barriers
caused by one person trying to top others all the time.
The both teams – innovators and enemies – use the same set of
metaphoric KoRe 10 Innovative Thinking Tools to invent the next
move. The same seeds of inspiration planted in a different
thinking environment produce different fruits of ideation. Thus
every team member brings a different fruit to the ‘Kitchen’.
‘Kitchen’ – Synergizing Ideas
The individual contributions are synergized during the ‘Kitchen’
phase of the intellectual teamwork. Any two or more team members
may merge their ideas into a single solution. When Innoball is
used to help a real project to succeed, a more sophisticated
method of Spiral Integration of Ideas (SPIN) is to be used.
Strategic entrepreneurial
simulation game